{"id":316,"date":"2025-04-02T16:00:00","date_gmt":"2025-04-02T16:00:00","guid":{"rendered":"http:\/\/www.storybooksaintbernards.com\/?p=316"},"modified":"2025-04-03T22:54:55","modified_gmt":"2025-04-03T22:54:55","slug":"from-irl-to-url-uniqodes-rebrand-by-koto-weaves-the-physical-and-digital","status":"publish","type":"post","link":"http:\/\/www.storybooksaintbernards.com\/index.php\/2025\/04\/02\/from-irl-to-url-uniqodes-rebrand-by-koto-weaves-the-physical-and-digital\/","title":{"rendered":"From IRL to URL: Uniqode\u2019s Rebrand by Koto Weaves the Physical and Digital"},"content":{"rendered":"

The humble QR code has long existed in the liminal space between digital and physical, a functional but often aesthetically overlooked utility. But with Uniqode\u2019s<\/a> fresh brand identity \u2014 crafted by the branding and digital studio Koto<\/a> \u2014 QR codes step into a new era of depth, style, and strategic clarity. Reframing QR technology as an essential, intuitive, and scalable tool for the modern world.<\/p>\n

Formerly known as Beaconstac, Uniqode\u2019s rebrand signals a strategic evolution. With a mission to \u201cMap Every Move,\u201d the brand repositions itself as the enterprise-ready leader in QR technology, bridging the gap between physical interactions and digital engagement. In a post-pandemic landscape where contactless solutions have become integral to consumer behavior, Uniqode asserts itself as more than just a facilitator of digital connections but rather a navigator of them.<\/p>\n